Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click HERE to visit the Wisconsin Cheese Burger page and get the recipe for the Wisconsin Asiago Veggie Burger with Kale Parmesan Caesar Salad shown below!

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Better Bacon Means Better Burgers

Go to the JONES FARM RECIPE PAGE to get the Dry Aged Cherrywood Beer Burger recipe for May.

Visit the Killer Burger Recipe Vault

Want the recipe for the Double Cheese Poutine Burger shown above? Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

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Burger Concepts Among Top Emerging Brands

Two growing, Texas-based burger chains rank among the overall top 10 in a report on “The Top Emerging Brands” from Bellwether Food Group, Czar Metrics and Johns Hopkins University.

Austin-based Hopdoddy Burger Bar ranks No. 3 and Dallas-based Twisted Root Burger Co. is No. 9 overall among the emerging brands in all categories studied, primarily […]

McDonald’s, MythBuster Launch Food Q&A

www.youtube.com/watch?v=wXgSnUmhdws#t=12″>webisode

McDonald’s has enlisted professional skeptic and former “MythBusters” co-host Grant Imahara for its latest attempt to counter what it says are some of the persistent myths about the quality of its food. The “Our food. Your questions” campaign begins today (10/13) with TV spots showing real people’s questions and an invitation to consumers to pose […]

Hortons Deal Damages BK Consumer Perception

The home of the Angry Whopper is the focus of angry consumers. Burger King Corp.’s proposed $11 billion acquisition of Canadian chain Tim Hortons was widely characterized as a canny tax-saving maneuver as soon as it was announced. The combined entity’s headquarters would be in Canada where corporate tax rates are lower. But what Burger […]

Applebee’s Readies ‘All-In Burger’

www.youtube.com/watch?v=yZ5UXbOl0i8&feature=youtu.be”>YouTube

A “leaked” video teases Applebee’s new burger.

Applebee’s is preparing to introduce a new burger platform, the “All-In Burger,” on August 18 in its first major burger campaign since 2009’s “RealBurgers” effort.

A clumsy social-media campaign is teasing the introduction. On Facebook and Twitter Applebee’s has been directing attention to a YouTube video showing […]

Social Media Drive Chicken Fries Return

Any lingering doubts about social media’s influence on QSR menu development are dispelled by Burger King’s revival of Chicken Fries.

Introduced in 2005 and dropped from the menu in 2012, Chicken Fries have been a social-media topic ever since, according to Burger King CMO-North America Eric Hirschhorn. “Literally from the day Chicken Fries left the […]

McDonald’s: Just Tell Us What You’d Buy

In Australia—one of four “priority markets” where its sales have been down over the past year—McDonald’s this month will introduce two new entrées created by popular demand via social media.

New third-pound McMate Angus Beef and McMate Crispy Chicken sandwich—which McDonald’s will introduce in Australia on August 20—are built with ingredients consumers voted their favorites […]

Bruegger’s Tries Bagel Burgers

Bruegger’s Bagels will cross into the burger category, if only for a limited time, to promote its reservation app and boost its online presence.

On July 22, consumers can use the Bruegger’s Bagels Reservation Application on the chain’s Facebook page to reserve a burger for later pick up (between July 28 and August 17) at […]

McDonald’s ‘Happy’ Gets the Last Laugh

A lot of news outlets embarrassed themselves this week by all writing the same flimsy “Social Media Slams Happy Meal Mascot” story. Exactly the same story. And each was based on at-best a handful of anonymous Twitter comments—a definition of sourcing that would have gotten the writers laughed out of Journalism 101.

But San Francisco-based […]