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More Mid-Week Menu Moves

More Mid-Week Menu Moves

Burger-joint menu R&D just never takes a holiday. Here’s some of what’s happening: Wendy’s confirmed what BurgerBusiness.com readers knew last week: It has introduced its Spicy Sriracha Chicken sandwich plus Bacon Sriracha Fries. Marketing is all about sriracha: The sandwich has a sriracha-infused bun; there is a bit of sriracha aïoli on the burger; and […]

Tater Tots Triumph at Burger Bars

Tater Tots Triumph at Burger Bars

Tater tots have been around for more than 60 years, spending much of that time on school-lunch trays. It’s estimated that Americans eat 70 million pounds of the little darlin’s annually. And, like mac ‘n cheese, tots have moved from cafeterias to restaurants, and from sides to mains. This is especially true at burger joints, […]

2017 Trendspotting: Rethinking Fast-Cas

2017 Trendspotting: Rethinking Fast-Cas

It is not the Christmas season yet despite Burger King in Germany having introduced the Rösti Santa and Angus Claus holiday burgers already. And it’s not the end of 2016, but Michael Whiteman of New York City hospitality consultancy Baum & Whiteman has released his 13 trend forecasts for 2017. A few highlights: He sees […]

Jack’s Brewhouse Burger Joins Beer Trend

Jack’s Brewhouse Burger Joins Beer Trend

Jack in the Box today introduces its latest upscale burger LTO, called Jack’s Brewhouse Bacon Burger (below). The name alludes to a Porter Ale cheese sauce that partners with its signature 1/4-lb. beef patty, grilled onions, bacon tomato, lettuce and “creamy pub sauce” on a toasted potato bun. This burger & brew blend closely follows […]

McDonald’s Introducing $9 Lobster Roll

McDonald’s Introducing $9 Lobster Roll

McDonald’s is announcing the return of the Lobster Roll to menus in 600+ New England and Albany, N.Y., locations. Summer lobster comes at a price, and this year it’s $8.99 a la carte, a $1 increase from 2015. Last year’s was the first time in a decade that McDonald’s had offered the Lobster Roll, often […]

15 Test Foods We’re Still Waiting For

15 Test Foods We’re Still Waiting For

The competitive environment, especially among burger chains, is intense now. That results in low- or no-growth quarters and a reliance on discounts. It also has pushed chains to market test lots of potential menu additions. Wendy’s just moved its Bacon Mozzarella Cheeseburger, tested last year, onto its menu. McDonald’s is testing fresh ground beef and […]

Burger Chains Accelerate Menu R&D

Burger Chains Accelerate Menu R&D

Burger chains are accelerating menu R&D to counter a continuing softness in the market. The National Restaurants Association reports that its Restaurant Performance Index dipped 1.4 points from February, with its Current Situation Index and Expectation Index both showing declines. As a result, a string of new menu items are going into test or onto […]

McWrap’s Rise & Fall: A Timeline

McWrap’s Rise & Fall: A Timeline

McDonald’s has eliminated the McWrap from its menu, Bloomberg reported and McDonald’s confirmed. Bloomberg speculated that McWraps were not popular with millennials, although their $3.99 price, steep in 2013 when they were introduced nationally in the U.S., may also have been a factor in a tight, cost-conscious economy. And how can the popular “Why Millennials […]

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