Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click HERE to visit the Wisconsin Cheese Burger page and get the recipe for the Wisconsin Asiago Veggie Burger with Kale Parmesan Caesar Salad shown below!

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Better Bacon Means Better Burgers

Go to the JONES FARM RECIPE PAGE to get the Dry Aged Cherrywood Beer Burger recipe for May.

Visit the Killer Burger Recipe Vault

Want the recipe for the Double Cheese Poutine Burger shown above? Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

Hot, Fresh Burger News

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McDonald’s: Lower Prices, Faster Ordering

McD_Reboot2

McDonald’s is considering menu boards that present customers with lower prices on some core items and a limited “Mickey D’s best” selection at both the drive-thru window and inside counter.

The Wall Street Journal this week outlined some of the plans the company recently shared with its operators, including simplifying the drive-thru menu and strengthening […]

How Jack Retooled its Burgers and Made Sales Jump

Blah. That was consumers’ evaluation of Jack in the Box’s burger lineup in research it conducted last year. That’s a scary opinion for a burger chain to hear so Jack worked fast to change its burgers and its marketing. The results have been far more immediate and positive than the chain expected or can explain.

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Burger King Spices Up as Fish Gets Current

Burger King next week will introduce a spiced-up version of its core fish sandwich, making it just the latest burger chain to gussie up their fish dish for Lent, which spans Feb. 18 to April 4 this year.

BK Spicy Big Fish

Many QSRs have changed menu-marketing strategies to focus on core menu items […]

The Rise of the Frickle

Long dill pickle slices have been something of a signature on burgers served at Canada’s Harvey’s chain. But now its customers have a new topping/side option: deep-fried dill pickle spears.

Sometimes called “frickles,” deep-fried pickles aren’t new, especially on Southern and Low country menus where they’ve long been favorites. Now they’re appearing more often on […]

McD’s Franchisees Target McCafé, Happy Meals for Cuts

McCafé and Happy Meals are the top candidates McDonald’s franchisees name when asked what should be cut from or simplified on the chain’s menu. Janney Montgomery Scott restaurant analyst Mark Kalinowski’s most recent survey of franchisees led him to lower his estimate of December same-store sales to -2.1%. McDonald’s Corp. will announce December sales and […]

2015 Dawns with Patty Melt Parade

Is this going to be another big year for patty melts? I didn’t predict such a trend but the new year has begun with the appearance of several variations on the classic burger-and-cheese-on-toast concept. Among them:

Johnny Rockets

At the 15-location Burger 21 chain, a jazzed-up patty melt is the new special. […]

Forecast: Flurry of Late Menu Additions

Just when it looked like Carl’s Jr.’s All-Natural Burger and Burger King’s Yumbo Hot Ham & Cheese were going to be December’s only significant new menu introductions from burger chains, a few brands have slipped some last-minute treats onto menu boards. Among them:

Hardee’s

Whataburger

Hardee’s Bacon Velveeta Patty Meltdown: “Crispy applewood-smoked bacon […]

Hot Dogs, Chicken Boost Sonic Sales

Sonic Drive-Ins reported a robust 4.6% increase in same-store sales for its Q4 (ended Aug. 31, 2014) and credited the strong showing in part to a menu shift to hot dogs and chicken. However, the chain said its sales would have been even stronger had it not encountered “glitches” with its new point-of-service technology.

“In […]