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Cheetos Chicken Fries & Winning Burgers

Cheetos Chicken Fries & Winning Burgers

Burger King treats its menu like a Lego set, combining and recombining pieces to make new or sort-of-new items. Whopper + burrito = Whopperito. Whopper + hot dog = Whopper Dog. Chicken Fries + hot dog = Chicken Fries Dog (tested only). Cheetos + mac ‘n cheese = Mac ‘n Cheetos. So it’s only right […]

LTOs Are Getting More L

LTOs Are Getting More L

What has happened to the “limited-time offer”? Burger joints still do burgers of the month with a 30-day (or more) shelf-life, but chains, especially are playing games with LTOs. Very limited times (like 24 hours) or very limited availability. For example, Umami Burger announced a new burger, the Kinoko Burger (below), with Portobello mushroom buns, […]

Bacon Jam, Garlic Fries & Fish Fries

Bacon Jam, Garlic Fries & Fish Fries

So this is happening: Carl’s Jr. and Hardee’s are the first national QSR chains to use bacon jam as a topping. As I wrote just a week ago, bacon jam is rising in popularity as a sweet and tangy burger spread. Now Carl’s Jr. and Hardee’s have introduced it on their new Bacon 3-Way Thickburger. […]

Burger King Sides with Mac ‘n Cheetos

Burger King Sides with Mac ‘n Cheetos

From Burger King, which earlier gave us Chicken Fries, comes Mac ’n Cheetos, fried macaroni-and-cheese bites coated with that day-glo orange cheese-flavored powder that makes Cheetos addictive. Served five to a box, Mac ’n Cheetos are priced at $2.49 for this summer-long LTO. Combo meals with Bk burgers will be offered. Larger serving sizes aren’t […]

Harvey’s Revamps Beverages Menu

Harvey’s Revamps Beverages Menu

Canadian burger chain Harvey’s today addresses the one gap in its reputation for invention and variety by launching a new frozen-beverages menu and summer-long value offer across all beverages. The “Summer Drink Deals” initiative introduces smoothies, slushies, frozen lemonades and iced cappuccinos in a variety of flavors and at 99¢ and $1.99 promotional pricing. “This […]

Jack Shifting From LTOs to Core Menu

Jack Shifting From LTOs to Core Menu

The headline Jack in the Box Chairman-CEO Lenny Comma offered during Thursday’s Q3 earnings call was insightful but too long to use: “So the headline is, ‘LTOs drove [Jack’s] success in the past; in the future, core menu items should drive sales with LTOs as the gravy.’” Jack’s Q3 numbers were impressive: a 5.5% jump […]

Roy Rogers Takes a Customization Break

Roy Rogers Takes a Customization Break

While other burger chains scramble to expand customization, Roy Rogers has been there and done that for more than 40 years so it occasionally moves in the other direction. The 50-store Mid-Atlantic chain is reviving its Tumbleweed Burger as a limited-time special that doesn’t need a stop at Roy’s iconic Fixin’s Bar, where diners have […]

Forecast: Flurry of Late Menu Additions

Forecast: Flurry of Late Menu Additions

Just when it looked like Carl’s Jr.’s All-Natural Burger and Burger King’s Yumbo Hot Ham & Cheese were going to be December’s only significant new menu introductions from burger chains, a few brands have slipped some last-minute treats onto menu boards. Among them: Hardee’s Bacon Velveeta Patty Meltdown: “Crispy applewood-smoked bacon pieces, grilled onions and […]

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