Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click HERE to visit the Wisconsin Cheese Burger page and get the recipe for the Mediterranean Lamb Burger with Wisconsin Feta shown below!

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Visit the Killer Burger Recipe Vault

Want the recipe for the Cream Cheese Stuffed Garlic Burger shown above? Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

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Sonic Intros Premium Chicken Sandwiches

Sonic Drive-In fills a competitive gap in its menu with the introduction of a new line of Premium Chicken sandwiches. The feature sandwiches are Crispy or Grilled Asiago Caesar Chicken sandwiches that feature white-meat chicken, tomato, lettuce, a signature Caesar dressing and sliced Asiago cheese on warm, whole-grain ciabatta buns.

Less-dressed-up Crispy Chicken and Grilled Chicken sandwiches, also on whole-grain ciabatta buns, complete the line.

Sonic has been actively developing new menu items this year and adding some innovative products while competitors brought out premium burgers and chicken sandwiches. Sonic did revive its Jumbo Popcorn Chicken snack item early in 2012. Since then it has added Wholly Guacamole and Chili Cheese Fritos Coney Dogs; Cheesesteak and Smoked Chipotle Breakfast Burritos; and, in August, the Hickory FlatMelts sandwich line. The chain hasn’t added a significant new burger since its Bacon Cheddar Toaster Melt a year ago. A Loaded Burgers line was tried in 2010 but then dropped.

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