Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click HERE to visit the Wisconsin Cheese Burger page and get the recipe for the Wisconsin Asiago Veggie Burger with Kale Parmesan Caesar Salad shown below!

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Better Bacon Means Better Burgers

Go to the JONES FARM RECIPE PAGE to get the Dry Aged Cherrywood Beer Burger recipe for May.

Visit the Killer Burger Recipe Vault

Want the recipe for the Double Cheese Poutine Burger shown above? Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

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Monday News-Nugget Catch-Up for 9/7

► Watch for Burger King to expand current marketing for its $1 Whopper Jr. discount into a bigger campaign for $3 Whopper Jr. Meal combos that include the Whopper Jr. plus small fries and a beverage. BK CEO John Chidsey said recently that the chain will be more heavily promoting its $1 items.istock_ketchup

Sonic has one of the most low-key but most charming online promotions for a discount menu:  “The Low Dough Variety Show.” The latest low-production “act” is a video demonstration of how to “Make a Paper Wallet in Under Two Minutes.” New to the Everyday Value Menu is a $1 Jr. Candy Sundae. Sweet.

Whataburger is promoting capabilities that aren’t new but are popular, which is another smart, low-dough marketing tactic. Whataburger is using in-store signage to hype its willingness to customize burgers however customers want them fixed. They’re just lettin’ you know.

T.G.I. Friday’s has dressed up a simple coupon drop into a social-media promotion. The deal is that if 500,000 people become Facebook fans of “Woody,” TGIF’s self-proclaimed No. 1 fan, by Sept. 30, the chain will give those lucky folks coupons good for a free Jack Daniel’s burger or chicken sandwich.

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