McDonald’s is testing all-day-breakfast operationally this month before it commits to expanding it, but consumer demand certainly is there. New research from YouGov BrandIndex finds that 41.8% of consumers who eat breakfast away from home at least once a month say they would consider purchasing breakfast from McDonald’s next time they are looking to eat.
BurgerBusiness.com’s annual update shows that the balance of power at the top of the burger-chain pyramid remains unchanged. Given some of the reporting that has appeared recently, one might guess that the McDonald’s empire had crumbled. While 2014 unquestionably was a bad year for the Arches, its industry supremacy remains intact. In global sales, U.S. […]
The total number of U.S. restaurants has declined but the quick-service burger segment continues to eke out growth, according to data from The NPD Group’s ReCount research.
Growth of fast-casual burger chains such as Burger 21 keeps the segment expanding.
As of Sept. 30, 2014, there were 630,964 restaurants of all types in the […]
Customer traffic for quick-service burger restaurants declined 3% during the summer months of Q3, a normally busy time for the segment. The NPD Group says overall restaurant industry traffic was flat during July, August and September.
However, customer traffic was up a robust 8% (compared with a year ago) at fast-casual concepts during the quarter. […]