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Wendy’s Gives a QSR Tutorial

Wendy’s Gives a QSR Tutorial

I want to look past the basics of Wendy’s Q4 and 2015 sales report on Tuesday, although those numbers were quite strong, as you’ve likely seen. North American company same-store sales were up 4.8% for the quarter, 3.3% for fiscal 2015. Average unit sales increased 3% to $1.54 million and company-store margins rose 190 basis […]

Five Burger Trends for 2016

Five Burger Trends for 2016

My prediction for 2015 was for a Year of the Cheeseburger, meaning renewed popularity for classic, simple, top-quality burgers, and I think that has been one of this year’s most prominent narratives. OK, the forecast for more burger/coffee pairings may not have been prescient, but expectations that in-house pickling, breakfast burgers and non-meat burgers would […]

Retail Continues to Steal QSR Visits

Retail Continues to Steal QSR Visits

The burger menu is impressive, with nine different builds that include a $10 Lamb Gyro Burger and an $8 South of the Border Veggie Burger. But this isn’t the menu at a pricey fast-casual restaurant: it’s what’s offered at The Burger Bar by Wegmans, a prepared-food kiosk within a few Wegmans supermarkets in New York […]

Breakfast Foods, Visits Rise and Shine

Breakfast Foods, Visits Rise and Shine

Tomorrow’s national rollout of all-day breakfast at McDonald’s will only accelerate the morning meal’s already red-hot growth for foodservice. Data released this week from The NPD Group show that restaurant customer traffic at breakfast was up 5% for the 12-month period ended June 2015. That followed a 2% rise the previous year. Quick-service restaurants are […]

Restaurant Ad Spending Drops 10.4%

Restaurant Ad Spending Drops 10.4%

Restaurant ad spending nosedived in Q2 despite several major marketing pushes from high-flying chains. Over the April-May-June period, restaurants spent $1.546 billion on measured-media advertising, according to Kantar Media. That’s not insignificant, but it is a surprising 10.4% below the $1.724 billion that restaurants spent during 2014’s Q2. Overall U.S. ad spending also was down […]

Burger Consumption Stays Strong

Burger Consumption Stays Strong

Americans’ love affair with burgers is still on, still hot. “Burgers certainly aren’t going away,” says Jennifer Aranas, project director for Chicago researcher Datassential, which has released its MenuTrends Keynote Report on Burgers. “In terms of consumption, they’re still going strong.” Three out of four Americans had a burger in the past week–23% had one […]

QSRs’ Labor Productivity Challenge

QSRs’ Labor Productivity Challenge

As restaurants look ahead to the challenge of higher wages, quick-service operators already face a labor productivity deficit. The foodservice industry’s overall labor productivity—output per hour—rose just 0.3% from 2013 to 2014, compared with 2.6% for wholesale trade and a 1.9% increase for retail trade, according to new data from the Bureau of Labor Statistics. […]

Independent Burgers’ Growth Falters

Independent Burgers’ Growth Falters

The number of limited-service burger restaurants declined in the past year, following several years of dramatic unit growth that contrasted with slow growth for burger chain restaurants. The NPD Group’s Spring 2015 census of restaurants open as of March 31, 2015, shows a 1% drop in the overall number of restaurants (all types), driven by […]

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