Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click HERE to visit the Wisconsin Cheese Burger page and get the recipe for the Wisconsin Gouda Garlic Burger shown below!


Visit the Killer Burger Recipe Vault

Want the recipe for the Cream Cheese Stuffed Garlic Burger shown above? Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

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Metromix Lists its Highest-Rated Burger Spots

According to online restaurant site Metromix, these 22 burger joints are rated the highest by its readers. Check the Metromix slideshow or view the winners’ menus individually below. No, this doesn’t square with my list of faves either, but burgers are an art, not a science. Eat on.

Grind Brgr Bar

►B Spot, Woodmere, […]

BurgerBusiness Poll: Whose Ad Slogan Reigns Supreme?


httpvh://www.youtube.com/watch?v=YvEY7xdYnAo Sonic’s decision to review its ad account and incumbent Barkley’s choice not to defend it means a new agency, new advertising are in the offing for the No. 4 burger chain. The latest incarnation of its slogan, “Sonic good.” (at left), is pretty toothless, but at least it was a slogan. Many chains—Hardee’s, Carl’s […]

Which Will Sell More Carl’s Jr. Burgers: iJustine or Eye Candy?

CKE Restaurants is conducting a bit of advertising-effectiveness research to which every marketer should pay close attention because it could answer several key consumer-marketing questions. One is, what’s a better ad medium for grabbing Millennials’ attention, old-school TV or 21st-century video? But the more-important question is, what’s […]

McDonald’s, BK Continue as Consumers’ Top Choices

McDonald’s and Burger King again first and second in a survey of consumers’ most-preferred quick-service restaurant chains conducted by New York City-based Experian Consumer Research. Subway and Taco Bell moved up to the Nos. 3 and 4 spots, respectively, as Wendy’s dropped to No. 5 from the third spot last year. Pizza Hut, Arby’s, Other […]

BurgerBusiness Poll: Which New BK Menu Items Will Last?

A year ago, Burger King was testing Kraft macaroni and cheese as a possible national menu addition. Big surprise: It flopped. Think drive-thru. But chain menu management is a hit-and-miss proposition at best. Mac and cheese might have made it.

So far this year, Burger King’s menu R&D team has been working overtime. We’ve had […]