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Nomura Sees McD’s Comp Sales Fading

Nomura Sees McD’s Comp Sales Fading

Nomura restaurant analyst Mark Kalinowski maintains both his Neutral rating of McDonald’s Corp. stock and his forecast for the chain’s Q2 same-store sales, which will be reported next week. But Q3 and Q4 likely will be more difficult, and the Grand Mac and Mac Jr. burgers aren’t likely to go national before early 2017, according […]

McDonald’s Operators: Time for Reinvention?

McDonald’s Operators: Time for Reinvention?

The surveys of McDonald’s franchisees conducted regularly by Janney Montgomery Scott analyst Mark Kalinowski usually produce gripes about corporate management’s handling of marketing, menu and internal communications. But the latest survey, released this week, also includes a few expressions of doubt about that brand itself that are unusual. Given that McDonald’s U.S. sales were down […]

Burger King Revamps Store Auditing Program

Burger King has revamped its store-evaluation process as part of a continuing effort to improve operations. A new program—Restaurant Excellence Visit (REV)—separates the Operations Coach and Auditor functions, engaging an independent outside firm to handle store-operations audits. During today’s Q1 earnings call, Burger King North America President Alex Macedo told analysts that the change “allows […]

McDonald’s Gets Serious About 24/7

McDonald’s Gets Serious About 24/7

If it sometimes seems that McDonald’s has grown so large that it owns the sun, the moon and the stars, well, it’s so. Last month, McDonald’s Corp. filed separate federal trademark applications for the moon/stars and sun depictions that, back to back, form the logo for its 24-hour operations. The chain is beginning to incorporate […]