Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click HERE to visit the Wisconsin Cheese Burger page and get the recipe for the Wisconsin Gouda Garlic Burger shown below!

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Visit the Killer Burger Recipe Vault

Want the recipe for the Cream Cheese Stuffed Garlic Burger shown above? Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

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Hot Dogs Joining Burger Bar Menus

Rockit Burger Bar

Hot dogs have been nudging their way into the menu spotlight at many burger joints but nowhere more than at Chicago’s Rockit Burger Bar, which next month celebrates its second annual “Hot Dog Takeover.”

Rockit Burger Bar’s Bourbon BBQ Burger

From September 4th through 7th, the restaurant will feature hot dogs inspired by its […]

Monday Meeting: Line Extensions Rule

Jack Box Portolbello

This is high season for QSR menu expansion. New beef, chicken and other burgers sprout on menus in the heat. Begin your week by catching up on these bits of burger news that you might have missed:

Wendy’s Spicy Chicken

Wendy’s today starts a new campaign for its Spicy Chicken Sandwich, flavored with a […]

Is Menu Simplification Hurting McDonald’s?

McDonald's France American Summer

McDonald’s Corp. President-CEO Steve Easterbrook boldly predicted the company’s now-seven-quarter-long string of down quarters globally will end in Q3. It came close in Q2: same-store sales were down just 0.7% in the quarter ended June 30, 2015. Certainly it helps to be lapping past declines, but the vow reflected his confidence that the turnaround he […]

Wendy’s Baconator Fries Extend Brand

Wendy's Baconator Fries

Of course, the alternative to adding something completely new to the menu is to shuffle on-hand pantry ingredients to create something familiar that doesn’t complicate operations. Burger King is especially adept at this, juggling toppings to create Whopper variations.

Wendy’s now shows its skill with this culinary strategy by taking toppings from its Baconator burger, […]

Burger Chains Binge on Summer Menu Items

Denny's Thing Burger

Burger chains all put their menus on diets but you know how it is: summer comes and good intentions melt away. A parade of new items is marching onto burger-chain menus or into their test-market pipelines, and no chain has been more active than McDonald’s, which took an oath to streamline its menu.

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Monday Meeting: Secret Sauce, Arnold, Etc.

Burger King's Hot Pot

You never know when Burger King’s mascot may show up at a sporting event or when a new item might silently materialize onto its menu. There’s a new dipping sauce for Burger King’s Chicken Fries on its menu beginning today. The flavor is a blend of honey, mustard and BBQ. It’s not a “secret menu” […]

Square 1 Burgers Rounds Out Its Menu

Square 1 Kobe Burger

Square 1 Burgers & Bar is ready to kick it up a notch, as Emeril Lagasse would say. With eight Florida locations open and two more opening in the state soon, the full-service concept is ready to explore franchising to accelerate growth. It also recently launched a “Beyond the Bun” initiative that broadened its menu. […]

McDonald’s: Lower Prices, Faster Ordering

McD_Reboot2

McDonald’s is considering menu boards that present customers with lower prices on some core items and a limited “Mickey D’s best” selection at both the drive-thru window and inside counter.

The Wall Street Journal this week outlined some of the plans the company recently shared with its operators, including simplifying the drive-thru menu and strengthening […]