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McFrench Launch ‘American Winter’ Promo

McFrench Launch ‘American Winter’ Promo

American-themed menu promotions are staples of McDonald’s and Burger King marketing in Europe, but McDonald’s France has gone one better, giving new meaning to seasonal menu promotions with “American Winter,” a five-item LTO. This latest American-promotion nod comes while McDonald’s Italy is running its Great Tastes of America menu (with star-shaped burgers named for Texas, […]

Is ‘Nduja the Next Big Burger Trend?

Is ‘Nduja the Next Big Burger Trend?

Burger makers have tried so many different patty blends—combinations of beef, bacon, pork, chorizo, sausage, bison, even Spam—that it’s possible to question whether the options have been exhausted. But they haven’t. A few intrepid kitchen magicians already are working with what may be the next on-trend burger ingredient: ‘Nduja. ‘Nduja (sometimes spelled N’duja; pronounced “en-doo-ya”) […]

McDonald’s Does Organic Burger  in Germany

McDonald’s Does Organic Burger in Germany

McDonald’s first 100% organic-beef burger goes on sale next week when the “McB” joins the chain’s menu in Germany. Beginning Oct. 1, 2015, the “McB” (below) will be available in the approximately 1,500 McDonald’s in Germany. In addition to the organic beef patty, the burger has Lollo Bionda lettuce, tomatoes, pickles, red onion rings, Edam […]

McDonald’s, UN Lead Hunger Campaign

McDonald’s, UN Lead Hunger Campaign

A global initiative proposed by McDonald’s to provide food assistance to Middle East migrants and other displaced people is being launched by the United Nations’ World Food Programme (WFP) food-assistance wing today as the International Day of Peace is observed. Burger King, which will give away 1,500 burgers from an Atlanta pop-up restaurant today for […]

Wendy’s NZ Does Black Buns One Better

Wendy’s NZ Does Black Buns One Better

Yesterday’s post touched on McDonald’s efforts to increase customization and on Burger King’s flirtation with black burger buns. It seems the other member of the Big Three is way ahead of them: In New Zealand, Wendy’s is currently offering a burger it calls the Gourmet Kiwi Classic on Brioche. The customization angle? It can be […]

Bastille Day Burger Tips from the French

Bastille Day Burger Tips from the French

Bastille Day is celebrated in France on July 14, commemorating the storming of the Bastille prison on this day in 1789. Since BurgerBusiness celebrates the revolution that freed burgers from their unexciting past, it seems proper on this day to learn a few actionable lessons from menus of some of the great French burger bars, […]

Burger King Creates Red Burger in Japan

Burger King Creates Red Burger in Japan

Burger King customers in Japan are seeing red. The chain, which last year introduced Kuro Shogun burgers with black cheese on black buns, now is doing the trick in red with a new burger and chicken sandwich. The bright red Aka Samurai Beef and Aka Samurai Chicken owe the color of their buns and cheese […]

Chinese Burger Chain Taking On NYC

Chinese Burger Chain Taking On NYC

While American burger concepts such as Shake Shack and Five Guys battle to win in the UK and Middle East, a Beijing-based burger concept will open its first U.S. location May 18, offering a menu created by a James Beard Award-winning American chef. Called Uncle Sam’s and claiming two locations in China, the concept is […]

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