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Will Tasty Made Use ‘The Tasty Way’?

Will Tasty Made Use ‘The Tasty Way’?

Chipotle Mexican Grill is no stranger to lawsuits by now, so it’s no surprise that it’s undeterred by Tasty Burger’s infringement claim against the Tasty Made name Chipotle will use for its opening-soon burger prototype in Lancaster, Ohio. Chances are that when Tasty Made opens, its marketing will incorporate the phrase “The Tasty Way.” Chipotle […]

Larkburger’s State of Expansion

Larkburger’s State of Expansion

The burger category that revved up so strongly in 1990s and expanded so quickly is maturing. And maturation necessarily brings changes. I’ll be doing a series of talks with executives at several noteworthy concepts about the evolution of their brands and the category. Adam Baker opened the first Larkburger a decade ago. Now with 12 […]

URBurger Seeks Its Fast-Casual Niche

URBurger Seeks Its Fast-Casual Niche

Mike Sanford is a former president/CEO with The Greene Turtle Sports Bar & Grille chain, which was sold last year to Stone-Goff Partners (three years after his departure from the company). But he hasn’t left the restaurant business. He’ll soon open URBurger, a fast-casual burger concept, in Edgewater, Md., that also will feature craft beers […]

Fast Casual Continues Growth Leadership

Fast Casual Continues Growth Leadership

Fast-casual restaurants represent just 7% of QSR visits. The segment’s 19,043 units account for less than .03% of the total U.S. restaurants (629,488). But fast-casual chain restaurants account for more than their share of growth. According to new data from The NPD Group, fast-casual chain restaurant locations increased in number by 5% during the 12-month […]

Johnny Rockets Opens Millennials Concept

Johnny Rockets Opens Millennials Concept

Johnny Rockets is an organization full of new-concept ideas. Its latest is Johnny’s Burger Factory, the company’s first fast-casual concept, which opens Saturday (9/26) in Walden Galleria mall in Buffalo, N.Y. This is an idea developed with one consumer category in mind. “Every detail about the development of Johnny’s Burger Factory, from the first design […]

How Dangerous is Starbucks?

How Dangerous is Starbucks?

When Starbucks’ food menu was scones and muffins it easily could be dismissed as a competitive threat to quick-service and fast-casual chains. But the appearance of beef on its summer menu reaffirms just how much Starbucks has become a foodservice force with which burger and sandwich chains—and independents—must reckon. In addition to several new snack […]

Smashburger Eyes UK, Readies U.S. Ads

Smashburger Eyes UK, Readies U.S. Ads

Smashburger is preparing to join fast-casual burger compatriots Shake Shack and Five Guys in the UK while also readying its most serious advertising effort at home. Smashburger has hired Tim Lowther—who has worked in the UK for both Shake Shack (as business manager) and Five Guys (head of UK North operations), according to The Caterer—as […]

Why Chanticleer is Buying Up Burger Brands

Why Chanticleer is Buying Up Burger Brands

Chanticleer Holdings Inc. is buying burger concepts, although its entry into restaurants came in 2006 when it bought a minority interest in wing-concept Hooters of America Inc. (HOA), that brand’s parent company. In 2011 the Charlotte, N.C.-based firm exercised its right of first refusal to acquire HOA and it operates or franchises more than 400 […]

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