Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click HERE to visit the Wisconsin Cheese Burger page and get the recipe for the Mediterranean Lamb Burger with Wisconsin Feta shown below!

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Visit the Killer Burger Recipe Vault

Want the recipe for the Cream Cheese Stuffed Garlic Burger shown above? Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

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McDonald’s Sips Flavored Coffees

McCafe Flavored Coffee

On the hunt for incremental customer traffic, McDonald’s is looking at flavored McCafé hot coffee. The burger chain has served flavored iced McCafé coffees since 2007, a year after it introduced its Premium Roast coffee, and it offers French Vanilla and Hazelnut flavors in the bagged coffee it sells in supermarkets in collaboration with Kraft. […]

McDonald’s McCafé Campaign Blends Ads/TV

McD_UK_McCafeMoments2
vimeo.com/12133954

McDonald’s is running an interesting campaign in the UK for McCafé that is both gentle branding effort and women-targeted marketing together in one clever media buy.

“McCafé Moments” are 30-second commercials that air during Channel 4 programming. Each features a small group of real people, most often women, who discuss events in the show the […]

McDonald’s Plans McCafé Retail Rollout in 2015

McDonald’s Corp. will announce today that its long-awaited, full-tilt entrance into the $11 billion-plus U.S. retail coffee market will take place early next year when it rolls out McCafé coffee in ground, whole-bean and single-cup forms through a partnership with Kraft.

“We think this will increase the awareness of the McCafé brand beyond its current […]

U.S. Supermarket Testing of McCafé Coffee Has Begun

[Update: Photo added of McCafe on shelves.] [Update: McDonald’s responded with this statement: “McDonald’s is committed to serving delicious, high quality coffee that our customers can feel good about – at a value. We are building on the momentum of our McCafé beverages in our restaurants by expanding these options as we increasingly strive to […]

Is McDonald’s Free Coffee a Setup?

The news is that McDonald’s will be giving away free small coffees during breakfast hours from today through April 13. Why? Could it be the prelude to testing McCafé coffee at retail?

McDonald’s frequently hands out free coffee. National Coffee Day, Sept. 28, 2013: Free coffee in most markets. Again last December: free coffee in […]

Tim Hortons and QSRs’ “New Reality”

Marc Caira took over as president and CEO of Tim Hortons on July 2, 2013. Previously Global CEO of Nestlé Professional, the 50-year-old Caira is just Canadian-based Tim Hortons’ fourth CEO. Paul House, whom he succeeded, lauded Caira during last week’s quarterly earnings call for spending his first month on the job meeting corporate team […]

McDonald’s to Sell Ground Coffee in Canada

Well, well. McDonald’s will begin selling bagged ground coffee under the McCafé brand at the majority its 1,400 restaurants in Canada beginning g Nov. 8. This comes just weeks after BurgerBusiness.com’s exclusive report that McDonald’s had trademarked its name for ground/whole-bean coffee. Our inquiry to McDonald’s was dismissed with, “We register a lot of trademarks. […]

Burger King Inks Instant Coffee Deal with Nestlé

Burger King Worldwide announced a coffee deal for its Latin America/Caribbean (LAC) division, naming Nestlé Professional the preferred supplier for a new specialty-coffee menu coming to those markets.

BK sells Starbucks' Seattle's Best coffee in the U.S. but has opted to use Nestlé specialty coffee in Latin America.

The deal covers not only Nestlé’s […]