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McDonald’s, Coke, CBS Do Karaoke Promo

McDonald’s, Coke, CBS Do Karaoke Promo

I don’t stay up to watch CBS’s “The Late Late Show with James Corden” but I do get a kick out of watching his “Carpool Karaoke” videos. Corden and a pop star ride around Los Angeles in his car singing the guest’s hits (to which he amazingly has learned all the lyrics). He gets his […]

Jack Trademarks New Daypart: Brunchfast

Jack Trademarks New Daypart: Brunchfast

Feeling a pinch from McDonald’s All-Day Breakfast between 10:30 a.m. and noon, Jack in the Box’s response may be to create a new daypart it calls “Brunchfast” that bridges mornings and lunch. The San Diego-based chain on May 26, 2016, filed a U.S. trademark registration for the term “Brunchfast.” Asked for comment on its intentions, […]

McD’s Gourmet Breakfast; Bundling Works

McD’s Gourmet Breakfast; Bundling Works

McDonald’s Australian operation is determined to offer a “gourmet” breakfast. It loves that word. The latest attempt is the national introduction of a pair of “Gourmet Brekkie Rolls,” a pair of café-style morning sandwiches that look appealing, gourmet or not. The Smokey BBQ Roll is a soft brioche-style bun with two bacon strips, a freshly […]

NPD: Breakfast Occasions Still Growing

NPD: Breakfast Occasions Still Growing

Breakfast remains the industry’s growth game, The NPD Group reports. Total breakfast occasions, at and away from home, are forecast to grow by 5% through 2019, while the U.S. population is expected to increase by just 4%. Annual morning snack occasions per person, at and away from home, have increased by 17% over the past […]

McDonald’s Q1: ‘Meaningful Gains’

McDonald’s Q1: ‘Meaningful Gains’

McDonald’s Corp. reported what CEO Steve Easterbrook said are “meaningful gains” in Q1 that show “the turnaround is taking hold.” That includes a 6.2% increase in same-store-sales globally and a 5.4% improvement in the U.S. (aided by 3% in pricing gain). Easterbrook said the chain experienced positive growth in customer visits for the quarter and […]

Jack, Taco Bell Turn Up Discount Heat

Jack, Taco Bell Turn Up Discount Heat

Jack in the Box is making good on its promise to be a more aggressive discounter. Merrill Lynch restaurant analyst David Silvati reports that the chain last week launched a $3.99 Jumbo Jack bundled meal with the burger, two tacos, fries and drink in 40% of its markets. In the other 60% it has bundled […]

BK Extends ‘Long’ Concept to Breakfast

BK Extends ‘Long’ Concept to Breakfast

Burger King is having a good time with its “extra long” concept. On the heels of its Extra Long Buttery Cheeseburger it has quietly added a Supreme Breakfast Sandwich that doesn’t use the name but follows the double-up idea. The 880-calorie sandwich, reported by TheImpulsiveBuy.com, has two side-by-side fluffy eggs, each with a sausage patty, […]

Jack in the Box: All-Day Breakfast Hurt

Jack in the Box: All-Day Breakfast Hurt

Jack in the Box did what some other chains have declined to do: acknowledging the elephant in the room and conceding that McDonald’s All-Day Breakfast program had some negative impact on its sales in its Q1. CEO Len Comma expressed disappointment in the quarter—ended Jan. 17, 2016—which saw Jack in the Box same-store sales rise […]

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