Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click HERE to visit the Wisconsin Cheese Burger page and get the recipe for the Wisconsin Gouda Garlic Burger shown below!


Visit the Killer Burger Recipe Vault

Want the recipe for the Cream Cheese Stuffed Garlic Burger shown above? Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

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Red Robin Serves It Up Tavern Style


The menu differentiation between Red Robin Gourmet Burgers and its fast-casual spin off Red Robin’s Burger Works continues to blur. Added today as the latest item for Red Robin’s menu is a Red’s Tavern Double burger with two beef patties topped with American cheese, lettuce, tomato and “Red’s Secret Tavern Sauce” on a toasted sesame […]

Monday Meeting: Morgan Smith Goodwin Returns

◙ Judging by the positive feedback following her first appearance, many diners will be more excited to see actress Morgan Smith Goodwin (below) return this week to Wendy’s advertising than they are to hear about the side dishes she’s promoting.

Wendy’s, as noted before, is pursuing a Geico-like strategy of having multiple ad campaigns, […]

The 25 Best Burgers in the Midwest?

The Buckaroo Burger at Local Burger.

You can disagree, if you wish, with Midwest Living magazine’s list of the 25 best burgers in the region. The glory of the business is that there are enough great burger joints to let everyone have a different list. But you can’t fault the editors’ efforts. They looked […]

Red Robin’s Exec Chef on the Art of the LTO

David Woolley joined Red Robin Gourmet Burgers as its executive chef in June 2006. He oversees culinary development for the Greenwood Village, Colo.-based chain that has more than 460 company-owned and franchised casual-dining restaurants. Previously, Woolley directed the kitchens at The Fort restaurant in Morrison, Colo., and had been chef-owner of The Antero Grill in […]

Wendy’s Puts Social Media, Apparel and Poutine on Menu

Wendy’s announced today that it will sell Quebec-favorite “poutine” at its 368 restaurants in Canada, but the most interesting additions to the chain’s marketing strategy have been its belated embrace of social media and its side track into merchandise sales.

Wendy's poutine

Wendy's is selling pro-poutine apparel.

Poutine—traditionally brown gravy and cheese curds […]

The Habit Tells a Secret

Nothing builds an intimate bond like a shared secret. For years, In-N-Out Burger benefited from a “secret menu” that only aficionados knew about. Wink and ask for a “2-by-4” and you got two burger patties with four slices of cheese. A request for your burger “Animal Style” got you mustard, pickles and grilled onions. Now […]

Hardee’s, Steak ’n Shake Expanding Breakfast Menus

Having already scored well with the Chicken Tender Wrappers it added in December 2010, Hardee’s this week begins wrapping up breakfast as well.

The chain’s new Breakfast Wraps are offered in two varieties: a Bacon Egg ‘N’ Cheddar Wrap (at left) with egg, two bacon strips and Cheddar cheese sauce; and a Sausage Egg ‘N’ […]

Wendy’s Side Bet on Mac & Cheese

Wendy’s announced the addition of two new limited-time sides—macaroni & cheese and baked sweet potatoes—confirming earlier expectations. Chili Cheese Fries also arrive as a new permanent side option. Each of the three is priced at $2.49.

The mac & cheese is cavatappi pasta combined with a sauce made with Vermont Cheddar and American cheeses, milk […]